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Chloe: innovative fashion visual merchandisng
GLOBAL
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We were delighted to work with the high-end French fashion brand Chloe for their winter/Christmas store windows 2016. Their attention to detail is renowned in the fashion industry and we helped to translate their brand vision to their boutiques worldwide. Working with their chosen local installers, we supplied boutiques on every continent, from London, England to Tokyo, Japan. Our rose gold 15mm sequins were used as a backdrop to the Chloe brand name in pewter. Our transparent boards were also specially customised to Chloe’s exact requirements, painted in Chloe’s brand Pantone light rose colour as a backdrop to the sequins. Some of the store windows were also installed on curved walls and for this the boards were scored deeply to allow flexibility to attain the degree of curvature required. A highly popular example of innovative fashion visual merchandising by Chloe and their design partners. |
OTHER PROJECTS
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