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VM for Uggs Glitter Sneaker Launch in US

13/7/2017

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We were pleased to provide our Shimmerwalls VM solution for Uggs stores in the US, Canada and Hawaii with our Shimmerwalls products to highlight their Glitter Sneaker launch. Each of their 30 stores required a bespoke approach which we were happy to assist with.
In some of the stores (see Madison Avenue flagship) the Shimmerwalls were suspended from the ceiling in the store windows which meant both back and front sides are visible to the customers .

Shimmerwall in Uggs Madison Avenue New York we also provided silicone "table tops" that have been positioned behind the Glitter Sneakers on their podiums to highlight them, as in picture above. This is the first time we have been asked to provide these and now these are a part of our stock range as they look great around the stores. Uggs used our 30mm pink sequins and 30mm silver sequins in a mix to achieve this effect on their windows and instore on the silicone table tops. However we can do these now in any colour way and in 30mm sequins or our 15mm sequins.

Our new range of silicone table tops seen here highlighting Uggs Glitter Sneakers in-store. Uggs used our transparent boards which are great for letting light through and highlighted the soft summer feel to the project. We are also able to paint the Transparent boards even for a relatively small project which allows our customers a bespoke option to their VM. We are being asked for a lot of gold at the moment on the "run upto Christmas", who said summer has just begun!

Shimmerwall for Glitter Sneaker launch. If you are in New York or near another Uggs store in the US we would love to see your pictures, email us at Shimmerwalls@Gmail.com or Instagram #shimmerwalls.
By the way, we are big Uggs fans here and love this new range, often spotted in our casual office, see the full range here at http://www.ugg.com/women-casuals-sneakers/
For more details see Retail Focus magazine who have included this project in their July Edition http://www.retail-focus.co.uk/vm/2869-ugg-glitter-sneaker

This entry was posted on July 13, 2017 by Shimmerwalls.
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